Expanding from General Freight to Reefer Equipment: Key Considerations for Small Fleet Owners

on Oct 28, 2025
Expanding from General Freight to Reefer Equipment: Key Considerations for Small Fleet Owners

Understanding the Reefer Trucking Market 

Reefer trucking involves transporting perishable goods such as fresh produce, dairy, meat, pharmaceuticals, and other temperature-sensitive products. Unlike general freight, reefer loads require specialized equipment and strict adherence to temperature regulations to maintain product integrity. 

The demand for refrigerated transportation remains steady, offering higher freight rates compared to dry van loads. However, the costs of operating reefer trucks are significantly higher, making it essential for small fleet owners to weigh the pros and cons before expanding. 

 

Key Costs and Equipment Considerations 

1. Purchasing or Retrofitting Equipment 

Reefer trailers are more expensive than standard dry van trailers due to the refrigeration unit and insulation required to maintain proper temperatures. Fleet owners must decide whether to purchase new reefer trailers, lease them, or retrofit existing trailers to accommodate refrigerated loads. 

  • New reefer trailers can cost anywhere from $60,000 to $150,000. 
  • Leasing may provide a cost-effective alternative for those unsure about long-term commitment. 
  • Used reefer trailers are available at lower costs but may require expensive repairs and upgrades. 

2. Fuel and Maintenance Expenses 

Unlike dry vans, reefer units require additional fuel to power the refrigeration system. This leads to higher operational costs due to: 

  • Diesel fuel for the refrigeration unit, which can add hundreds of dollars in expenses per week. 
  • More frequent maintenance, including servicing the refrigeration unit, checking insulation integrity, and ensuring temperature control reliability. 
  • Battery and electrical system upkeep, as reefer units rely on electrical components that must be regularly inspected and replaced. 

3. Insurance and Liability Coverage 

The risks associated with hauling perishable goods require additional insurance coverage. Small fleet owners expanding into reefer trucking should consider: 

  • Higher cargo insurance premiums, as damaged or spoiled goods can result in expensive claims. 
  • Liability risks, particularly with pharmaceutical or high-value perishable loads. 
  • Temperature control coverage, which protects against claims related to temperature deviations.

Regulatory Compliance and Training 

Reefer trucking has stricter compliance requirements than general freight. Fleet owners must ensure their drivers and operations adhere to industry regulations, including: 

  • FDA Food Safety Modernization Act (FSMA): Requires proper handling and documentation for food shipments. 
  • Temperature Logging Requirements: Most shippers demand precise record-keeping of temperature control throughout transit. 
  • Driver Training: Drivers must be trained in reefer operation, including setting temperatures, monitoring the cooling unit, and troubleshooting common issues. 

Securing Reefer Freight Contracts 

One of the biggest challenges in transitioning to reefer trucking is securing consistent freight contracts. Fleet owners should: 

  • Partner with brokers and shippers specializing in refrigerated loads. 
  • Build relationships with grocery chains, food distributors, and pharmaceutical companies. 
  • Leverage load boards with dedicated reefer freight sections. 
  • Negotiate long-term contracts to ensure a steady stream of business and reduce reliance on spot market rates. 

 

Operational Challenges and Risk Management 

Expanding into reefer trucking introduces additional challenges that fleet owners must prepare for: 

  • Load Rejections: Even minor temperature fluctuations can lead to rejected loads, causing significant financial losses. 
  • Tight Delivery Windows: Many reefer loads require time-sensitive deliveries, adding pressure to fleet operations. 
  • Breakdowns and Spoiled Cargo: Mechanical failures in the refrigeration unit can result in total cargo loss if not addressed immediately. Having a contingency plan is crucial. 

Final Thoughts 

Transitioning from general freight to reefer trucking presents significant opportunities but requires careful planning and investment. Small fleet owners must consider the costs of specialized equipment, increased fuel consumption, regulatory compliance, and securing steady reefer freight contracts. By strategically managing these challenges, fleets can successfully enter the refrigerated freight market and capitalize on its profit potential. 


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WOMEN IN TRUCKING NAMES JESSICA DOTSON TO 2025 TOP WOMEN TO WATCH IN TRANSPORTATION

on   Apr. 02, 2025

Jessica Dotson, Business Development Director at Multi Service Fuel Card was one of 74 women selected as a 2025 Top Woman to Watch by the Women in Trucking Association.

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